Microsoft Keeps Finding New Ad Slots for Its Subscription Products in Windows 11

Kyle Barr, Gizmodo:

Microsoft’s Windows 11 Start Menu is becoming more and more like a dancing inflatable tube man gesticulating wildly outside a used car lot. The last Windows 11 update added advertisements for Microsoft’s OneDrive cloud backups for some users when they click on the little Windows icon on the desktop. Now the Redmond, Washington company wants to bombard you with more ads for its other “free” services every time you go to sign out.

Last year, Microsoft began testing upsell ads in File Explorer. Subscription services have created a conflict of interest for platform builders as they choose to relentlessly promote their revenue opportunities in parts of the system previously treated as users’ space.