Written by Nick Heer.

Why Apple Added a Male Voice to Siri

Josh Centers, Tidbits:

One of the less-discussed features in iOS 7 is the new male voice for Siri, but why is Apple adding it now? According to Stanford professor Clifford Nass, one cringeworthy reason could be because female voices are sometimes seen as less intelligent than male voices.

Basically, because of shitheads.