Pixel Envy

Written by Nick Heer.

Uncanny Valley

Just a taste of Anna Wiener’s brilliant essay for N+1 magazine:

An old high school friend emails out of the blue to introduce me to his college buddy: a developer, new to the city, “always a great time!” The developer and I agree to meet for drinks. It’s not clear whether we’re meeting for a date or networking. Not that there’s always a difference: I have one friend who found a job by swiping right and know countless others who go to industry conferences just to fuck — nothing gets them hard like a nonsmoking room charged to the company AmEx. The developer is very handsome and stiltedly sweet. He seems like someone who has opinions about fonts, and he does. It’s clear from the start that we’re there to talk shop. We go to a tiny cocktail bar in the Tenderloin with textured wallpaper and a scrawny bouncer. Photographs are forbidden, which means the place is designed for social media. This city is changing, and I am disgusted by my own complicity.

“There’s no menu, so you can’t just order, you know, a martini,” the developer says, as if I would ever. “You tell the bartender three adjectives, and he’ll customize a drink for you accordingly. It’s great. It’s creative! I’ve been thinking about my adjectives all day.”

This is so very, very good.