TV Is Broken

Patrick Rhone explains television to his four year-old daughter:

“Can I choose?”, Beatrix asks. She’s still confused. She thinks this is like home where one can choose from a selection of things to watch. A well organized list of suggestions and options with clear box cover shots of all of her favorites. I have to explain again that it does not work that way on television. That we have to watch whatever is on and, if there is nothing you want to watch that is on then you just have to turn it off.

An astoundingly simple reflection on why television is so poor, and so unlike what we expect. It is a relic of when we had little choice, and since that has changed, media companies are struggling to catch up.