Written by Nick Heer.

The Most Popular Product of All Time

Horace Dediu gives some context to Apple’s billion iPhone announcement:

The iPhone is not only the best selling mobile phone but also the best selling music player, the best selling camera, the best selling video screen and the best selling computer of all time.

It is, quite simply, the best selling product of all time.

The scale of this singular product line is astonishing, both in sales and in manufacturing. I know Apple gets a lot of credit for their logistical prowess, but in many ways, I don’t think they get enough.