Pixel Envy

Written by Nick Heer.

Looking at the Future

Perhaps the most underemphasized aspect of the 9.7-inch iPad Pro is its gorgeous new display. A few people have been writing about it — most notably, Craig Hockenberry:

I think the additional detail gives our brain a better appreciation of the image even if it can’t put things like chromatic adaptation into words.

After using this iPad for a couple of weeks, I’ve realized it’s like the advances of Retina in an important way: I never want to use a lesser display again. And as with higher density, I think it’s obvious that Apple will eventually update all its products to use this improved screen technology.

Hockenberry is currently working on a book for A Book Apart to explain colour management to developers (and, perhaps, designers as well). It’s definitely going to be worth the wait. Apple is clearly future-proofing their displays with this wider gamut standard.

Dr. Raymond M. Soneira of DisplayMate ran some fairly comprehensive tests on the iPad Pro:

The display on the iPad Pro 9.7 is a Truly Impressive Top Performing Display and a major upgrade to the display on the iPad Air 2. It is by far the best performing mobile LCD display that we have ever tested, and it breaks many display performance records.

No kidding.