Color, the live video-broadcasting app for Android and iOS, is betting big on Verizon Wireless. “The relationship with Verizon represents our entire vision for the future,” founder Bill Nguyen said in a blog post today. The first part of that vision is doubling the frame rate for Color on all devices and adding audio streaming, a feature which only works on Verizon.
Short video-only streams shared on Facebook isn’t an effective long-term business strategy? What a surprise.