Quote of the Day: Ginny Hogan ⇥ mobile.twitter.com

I have not done one of these in a while, but Ginny Hogan’s response to Facebook’s corporate rebranding, announced earlier today, is too good not to highlight:

Facebook, 2004: we are different because we make people use their real identities

Facebook, 2021: ok owing to insurmountable damage to our reputation, we are changing our name

There may be a grain of truth to Facebook’s pitch that this reflects the changing nature of the products it offers, but it is undeniably a reputation push as well.