Pixel Envy

Written by Nick Heer.

Guessing WWDC 2012

John Gruber:

Second, there are an unusually high number of “To Be Announced” sessions on the WWDC schedule this year. There are always TBA sessions on the preliminary schedule, because there are always some sessions pertaining to new stuff that will be announced on Monday. But this year there seem to be more TBA sessions than usual — particularly in Presidio, the aforementioned biggest room for sessions in the building. […]

To me, this is what a preliminary WWDC conference schedule would look like if Apple were set to announce a new developer platform, like, say, apps for Apple TV. Apps for Apple TV is just a guess — I’ve heard not a single whisper about such a thing from any Cupertino area little birdies. (Cf. the aforementioned Tim Cook quote about Apple doubling down on secrecy.) But it’s one of the few things I can imagine would that would be big, new, and different enough to warrant that much attention at WWDC. Combine these holes in the session schedule with Jonathan Geller’s report today at BGR — “Apple to Demo New TV OS at WWDC in Two Weeks” — and I’ll put five bucks down on this actually happening.

If this is true, WWDC is going to be packed this year, with iOS 6 and Mountain Lion, plus the rumoured MacBook and iMac updates. To fit a brand new platform into an already-stuffed keynote seems unlikely, and that’s the only reason I’m doubtful of this.