Pixel Envy

Written by Nick Heer.

Burstly Reportedly Acquired By Apple

Ryan Lawler, reporting for TechCrunch:

Burstly, the makers of an in-app ad management platform called SkyRocket and the parent company of popular mobile app testing platform TestFlight, has been acquired, we’re hearing. Though we’re working to get more information on this now, including deal terms, our understanding is that Apple is the acquirer here.

TestFlight made a dead simple way of distributing apps to beta testers and teams. With any luck, this means Apple will develop a far better default solution.