Pixel Envy

Written by Nick Heer.

BMW to Make Apple CarPlay a Subscription Service on New Models

Alanis King, Jalopnik:

While a lot of manufacturers stick Apple CarPlay into their vehicles as standard equipment these days, The Verge reports that it’s been a one-time $300 charge for BMW buyers since BMW started offering it on cars with built-in navigation in 2017. But BMW North America’s technology product manager Don Smith told The Verge that’ll change next year, and CarPlay will cost owners $80 a year.

To be clear, there’s nothing remotely subscription-based in CarPlay from a consumer’s perspective. The phone connects to the car’s screen, displays its own UI, and routes its audio through the car’s speakers — that’s pretty much it. There’s no justification for this other than nickel-and-diming iPhone users.