Pixel Envy

Written by Nick Heer.

AT&T Stops Using Undeletable Phone Tracking IDs

Julia Angwin, Pro Publica:

AT&T says it has stopped its controversial practice of adding a hidden, undeletable tracking number to its mobile customers’ Internet activity.

“It has been phased off our network,” said Emily J. Edmonds, an AT&T spokeswoman.

Here we have a case of AT&T actually doing the right thing. They get criticized so frequently for so many reasons, so I think it’s important to point out when they do something good and ri—

*mimes touching earpiece*

What’s that? Oh.

Edmonds said AT&T may still launch a program to sell data collected by its tracking number, but that if and when it does, “customers will be able to opt out of the ad program and not have the numeric code inserted on their device.”

Dicks.