Pixel Envy

Written by Nick Heer.

Apple Maps, Revisited

While Apple’s software quality may not be degrading at the rate you might expect, it’s also not necessarily improving at the rate that it needs to. Case in point: Apple Maps.

Is it better than it was? Yeah, absolutely.

Is it good enough? Hell no.

Take my search for “wine market” as an example. I live approximately 15 minutes’ walking distance from Kensington Wine Market in Calgary. However, Apple Maps’ search results don’t reflect my current location, and suggest wine markets in Baltimore and Memphis.

I know this stuff must be hard, but taking a user’s current location into account for search results isn’t exactly stretching the imagination.