Pixel Envy

Written by Nick Heer.

Apple’s App Store Continues to Generate More Revenue for Developers Than Google Play

Sarah Perez, TechCrunch:

Apple’s App Store continues to outpace Google Play on revenue. In the first half of the year, the App Store generated nearly double the revenue of Google Play on half the downloads, according to a new report from Sensor Tower out today. In terms of dollars and cents, that’s $22.6 billion in worldwide gross app revenue on the App Store versus $11.8 billion for Google Play – or, 1.9 times more spent on the App Store compared with what was spent on Google Play.

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The growth in spending can be partly attributed to subscription apps like Netflix, Tencent Video, and even Tinder, as has been previously reported.

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Consumer spending on games grew 19.1 percent in the first half of 2018 to $26.6 billion across both stores, representing roughly 78 percent of the total spent ($16.3 billion on the App Store and $10.3 billion on Google Play). Honor of Kings from Tencent, Monster Strike from Mixi, and Fate/Grand Order from Sony Aniplex were the top grossing games across both stores.

This is a remarkable trend, especially when you consider that Sensor Tower has estimated that around 15 billion app downloads came from Apple’s App Store, compared to 36 billion from Google Play. On average, App Store downloads are worth about four-and-a-half times as much as Google Play downloads. That’s astounding.