Apple Maps, Revisited ⇥ twitter.com

While Apple’s software quality may not be degrading at the rate you might expect, it’s also not necessarily improving at the rate that it needs to. Case in point: Apple Maps.

Is it better than it was? Yeah, absolutely.

Is it good enough? Hell no.

Take my search for “wine market” as an example. I live approximately 15 minutes’ walking distance from Kensington Wine Market in Calgary. However, Apple Maps’ search results don’t reflect my current location, and suggest wine markets in Baltimore and Memphis.

I know this stuff must be hard, but taking a user’s current location into account for search results isn’t exactly stretching the imagination.