Magic Lasso Adblock, Now for tvOS ⇥ magiclasso.co

One last link to complete the good indie apps trifecta for today — frequent site sponsor Magic Lasso Adblock now has support for tvOS:

Magic Lasso Adblock for tvOS processes everything directly on your local Apple TV. That means ads are blocked without any data ever leaving your device — offering stronger privacy than VPN or DNS-based ad blockers that rely on external servers.

We also follow a strict zero data collection policy. We don’t collect, track, or store your viewing history, app activity, or any personal data — period.

This post is not part of a sponsorship deal. I have allowed Magic Lasso to sponsor my website several times because it is an app I actually use and like; it is the only ad blocker I run. I clearly think there is room for tasteful advertising and I do not block ads everywhere. But I also think there are good reasons for users to take control of the exhaustive amount of ads and trackers they — we — must endure.

It is frustrating to see paid streaming services double-dip by also inserting a heavy ad load within every show. It is almost like they are aching to re-create the worst parts of the cable television experience. I think it is perfectly fair for users to respond by mimicking DVRs that let you skip ads.

Among my friends, I am notoriously bad at keeping up to date with shows, but I am actually caught up on “The Pitt”. I watched the latest episode last week with ad blocking turned on and it was a wonderful experience. Magic Lasso Pro is $40 per year in Canada.