Google’s Material Design ⇥ subtraction.com

Khoi Vinh:

Google’s transition from a company that used to think about design the same way as it thought about human resources—as a cost of doing business—to a company that prioritizes design is remarkable, at least insofar as its products look and feel and work so much better today than they used to. The company is writing a fascinating case study for how to reverse engineer design into a tech giant’s DNA.