Sweden Axes New Word After Google Intervenes

In December, the council unveiled its customary annual list of new Swedish words. Among the words that Swedes had begun using in 2012 was “ogooglebar” (‘ungoogleable’).

The California-based multinational soon got into a huff, asking the council to amend its definition. But the language experts refused to bow down to the demands, instead choosing a third option – removing the term altogether.

Possibly the strangest tech news of the day.

Written daily by Nick Heer in Calgary, and around the world.

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